Encoded at the met
On Indigenous Peoples’ Day 2025, seventeen Indigenous artists from across North America installed their own exhibition inside the Metropolitan Museum of Art, taking over the American Wing as it concluded its centennial year.
Using a web-based augmented reality experience requiring no app downloads, visitors could hold up their phones and watch historical paintings and sculptures transform into living works by contemporary Indigenous artists. The intervention invited audiences to reconsider how American history is represented in museums and created a dialogue between past narratives and present voices.
The project reimagined the American Wing as a space where Indigenous presence, creativity, and storytelling are centered.
Role: Campaign strategist, lead fundraiser, and overseeing full campaign production.
Smokey Bear
Through a partnership with the Ad Council, the United States Forest Service, and the National Association of State Foresters, Amplifier collaborated on a reimagining of Smokey Bear—one of the most recognizable public service icons in the United States.
Inspired by anime and video game aesthetics, the campaign introduced a new generation to wildfire prevention with visually engaging storytelling and practical fire safety guidance.
The artwork launched nationally through outdoor advertising placements and public service announcement tools used by state foresters and environmental educators across the country.
Role: Campaign strategist and creative producer overseeing partnerships, fundraising, and campaign development.
Planetary Guardians
During New York Climate Week 2024, Planetary Guardians launched a two-part visual campaign drawing attention to the planetary boundaries scientists warn humanity is rapidly approaching.
The project brought together artists, scientists, and global leaders to translate complex environmental data into powerful public imagery designed to spark conversation and mobilize action.
The campaign was supported by Richard Branson and featured collaboration with Jane Goodall, bringing together cultural influence and scientific leadership to elevate the urgency of planetary stewardship.
Role: Lead strategist and fundraiser overseeing campaign development, artist collaborations, and public activation.
Ancient Future
Ancient Future was an immersive gathering of cultural leaders, artists, and philanthropists hosted at Parque Quetzalcóatl in Mexico City—an extraordinary organic architectural site designed by Javier Senosiain.
The one-day event brought together 150 invited participants for a multisensory experience featuring sculpture, performance, and site-specific installations exploring humanity’s relationship with nature, culture, and future possibility.
The gathering created space for dialogue and collaboration among artists, cultural thinkers, and global influencers.
Role: Executive producer and creative director of the gathering, overseeing concept development, fundraising, programming, and full event production.
Over the past two decades, Cleo has collaborated with leading artists, institutions, and cultural organizations including:
adrienne maree brown, Ad Council, Ai-jen Poo, Amanda Gorman, Amanda Nguyen, Annenberg Foundation, Auckland City Council, Bill & Melinda Gates Foundation, Citizen University, Common, Ford Foundation, For Freedoms, Getty Museum, Hank Willis Thomas, Impact Hub Athens, Jane Goodall, Lush Cosmetics, National Domestic Workers Alliance, National Geographic Society, Nia Tero, Obama Foundation, Oxfam, Patrisse Cullors, Pop Culture Collaborative, Rainforest Action Network, Richard Branson, Rob Woodcox, Shepard Fairey, Smithsonian, Smokey Bear, Stanford d.school, Susan Burton, Unfinished Network, Unity, Valarie Kaur